During the past decade of STCA National Specialties, I was the Catalog Ad Coordinator for seven years. Through the generosity of those who purchased ads and bought catalogs, a considerable sum of money was raised for the STCA. For that, I thank all of you. After a three-year hiatus, I am once again the Catalog Ad Coordinator for this years National Specialty. For those of you who have participated in the past, there are no significant changes in the way things will be done.
The ads not only generate money for the STCA, they also help to make the catalog interesting. STCA National Specialty catalogs are also a good historical reference. Many people think that the catalog ads are only for bragging about Champions. Nothing could be further than the truth. You can pretty much advertise anything you want to as long as it is in good taste. Don't forget Obedience, Agility, Breeder and In Memory Of ads.
Regular ads will remain the same price that they have been since I became involved with the catalog ads. Regular black and white ads will be $45.00 per page. Color ads are available and are $150.00 per page. All ads are one photo per page unless they are sent in print ready as described in the next paragraph.
For those who have noted that there has been more than one photo per page in previous catalogs, the reason is as follows.
The ads with more than one photo are sent complete, ready to scan by the superintendent. Ads done in this fashion do not cost the STCA any additional money. Those of you who want to send ad copy in this fashion are free to do so, but remember; the finished product is only as good as the quality of the copy provided to the superintendent. The superintendent will accept electronic or digital ads and/or pictures with the following guidelines:
PHOTOS:
1) tif or jpg or eps prepared in either Photoshop or Illustrator
2) DPI 200, LPI 100
TEXT:
1) Microsoft Word or Microsoft Publisher. (With either they may not be able to reproduce exact fonts)
Electronic ads are to be sent to me at
mysterian@verizon.net I will forward them to the superintendent after payment is received.
Regular ads with payment are due not later than August 20th.
Premium ad space will be auctioned off as in the past. Premium ad space is as follows:
Back cover
Inside back cover
Page facing inside back cover
Inside front cover
Bidding for premium ad space will end on August 1st. Premium ads with payment will be due to me not later than August 15th. In the event the high bidder for any of the premium pages does not send in the ad copy with payment by the due date, the next highest bidder for that specific ad space will be granted the ad space.
I will post current bids for ads on the following forums each time there is a new bid.
http://amstaffworldwideforum.com/index.phphttp://www.purebredpuppy.com/Please make checks or money orders payable to STCA.
Please send ads with payment to:
Greg Conner
P.O. Box 6366
March ARB, Ca. 92518
As in the past, the superintendent will not accept ads from anyone other than the Show Chairperson or the Ad Coordinator.
If anyone has any further questions, feel free to contact me at
mysterian@verizon.net Sincerely,
Greg Conner
Author